Welcome to the Website of the Deutsche Industrieverband für Fitness und Gesundheit e.V. (German Industrial Association for Fitness and Health) (DIFG)
Digital, personal or virtual – the most important trends and inovations of the fitness industry
Fitness 2.0 has become everyday life. Capability and health are new characteristics of the well-being of our society. Today fitness is practiced not only in fitness clubs but everywhere. And the digital world provides with fitness advices. Experts from the industry agree: fitness clubs have to redefine their assignments, to meet the changing expectations of their customers and to be economically successful. Competence and personality have to be repositioned.
Experts will be present their future perspectives of a successful fitness industry by fascinating keynotes on the 2nd fitness industry day.